interview with Ian Williams, Jericho interview with Ian Williams, Jericho

Customer Experience (CX) is essential for every business in the world. Every restaurant, hotel, cafe, grocery store, or bakery owner in the world wants their customers to walk away feeling happy and satisfied. No one wants their customers to feel angry and upset. Some business owners feel like they are doing everything right – yet…

Read More [PODCAST] Ian Williams Explains How A Complex CX Strategy Can Apply To A Bakery

marketers discussing a customer loyalty program for their business marketers discussing a customer loyalty program for their business

Customer loyalty programs can do wonders for your business. It’s one of the best ways to increase recurring visits from customers and enjoy repeat sales. Repeat sales means higher profits for your business. In addition to that, you will be able to know who your customers are, what they like, they don’t like, how much…

Read More 5 Benefits of Having A Customer Loyalty Program

Jerry G's team Jerry G's team

A pilot who soared in the skies for over 40 years, Gerard Gunter never imagined that he was going to retire as a restaurant owner. It all started in 2009. A couple of his friends were looking for investors for their restaurant. Since he was still flying full time, Gerard decided to get onboard as…

Read More Interview: Jerry G’s Secret To Surviving The Pandemic & Increasing Customer Satisfaction

technology and customer loyalty technology and customer loyalty

Attracting and maintaining loyal customers is becoming increasingly difficult as more and more businesses join the market looking for a piece of the customer-loyalty-pie. Not only is it important to maintain a degree of customer loyalty to stay competitive, but it helps with costs too.  In fact, it costs 5 times more to acquire new…

Read More How Technology is Supercharging Customer Loyalty

loyalty program health check loyalty program health check

A loyalty program health check is necessary to determine whether it is helping you reach your business goals while delivering utmost customer satisfaction.  Is your loyalty program quick and easy to use? How’s the after-sales support with the vendor?  Does it give you a good insight into your customers’ experience and journey?  Can the analytics…

Read More Loyalty Program Health Check – are you getting the results you want?

importance of branding by xavier mah importance of branding by xavier mah

Branding is everything.  According to Oberlo, branding is the process of creating a strong, positive perception of a company, its products or services.  When you have strong branding, you can easily stand out from the crowd and build your own loyal, customer base.  The reason people choose to walk into Starbucks instead of any other…

Read More Interview: Xavier Mah On The Importance Of Branding For Small Businesses

marketing tips for restaurants marketing tips for restaurants

Marketing a restaurant doesn’t have to be complicated and expensive.  You don’t have to spend a bomb on ads and billboards to gain traction.  There are many budget-friendly ways to gain visibility and attract people to come to your restaurant.  Here are 10 marketing ideas for your restaurant that won’t require a massive budget –…

Read More 10 Budget-Friendly Marketing Ideas For Your Restaurant

crisis plan for business crisis plan for business

Moving into the second quarter of 2020, no one expected the whole world to be struck with a pandemic. No one could have predicted that countries would go into lockdown, businesses will have to move online to survive, and employees would have to work from home for months. Some businesses struggled to keep up, while…

Read More How To Prepare Your Business For A Crisis In The Future

loyalty tools necessary or a luxury loyalty tools necessary or a luxury

Today, we would like to answer one of the most popular question that people often ask: Are loyalty programs a necessity or a luxury?  Some would say that it was probably a luxury about 10 years ago – but a necessity today.  We would argue that loyalty programs have and will always be a necessity. …

Read More Loyalty Programs: A Necessity Or A Luxury?

loyal customers at a restaurant loyal customers at a restaurant

Great food attracts new customers. Great service keeps them coming back for more. We know that serving great food is an important element in running an F&B business. But many take that for granted and tend to neglect the service part of it. It shouldn’t be one or the other; great food and great service…

Read More 6 Essentials You Need To Run A Restaurant (And Keep Customers Coming Back!)

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